Tesla CEO Elon Musk has unveiled his “master plan” that he has been teasing since July 10th with tweets that have kept his followers wondering what was next for the magnate. World domination was the easy pick, but you will have to wait on that.
He announced that his company has the long-term vision of adding pickup trucks, freight trucks and buses to their vehicle line as well as an integrated solar and battery product.
“In addition to consumer vehicles, there are two other types of electric vehicle needed: heavy-duty trucks and high passenger-density urban transport. Both are in the early stages of development at Tesla and should be ready for unveiling next year. We believe the Tesla Semi will deliver a substantial reduction in the cost of cargo transport, while increasing safety and making it really fun to operate”, Musk announced on his blog.
Musk has called this “Part Deux” of his company’s plan after his car line has picked up substantial steam in the past few years. Tesla announced their Model 3 car in March 2016 which plans to bring an affordable option retailing for $35,000. Over 400,000 pre-orders have been made since the announcement. Now Tesla is looking to add the next logical step to its growing company.
Tesla’s vision has not been unscathed. The National Highway Traffic and Safety Administration is investigating a crash in Florida that killed a man using Tesla’s Autopilot system in May.
Tesla has also yet to meet their own promises on car production missing their 2016 second quarter numbers by 2,600 cars. The company plans to produce 500,000 vehicles by the end of 2018 despite delivering only 50,000 cars in 2015. Some insiders have claimed that Musk’s plan, while grandiose, can not be attained and remain profitable.
“The plan is like before — or like much of what Tesla does — long on exciting visions of the future and short on details. It’s beyond us how much fundraising Tesla will need to carry out this master plan”, said Brian Johnson of Barclays.
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